| Founder(s) | Don Eberly |
|---|---|
| Founded | March 7, 1994 |
| Location | Germantown, Maryland, United States |
| Key people | Roland C. Warren (President) |
| Website | fatherhood.org |
The National Fatherhood Initiative (NFI) is a non-profit, non-partisan, non-sectarian organization that aims to improve the well-being of children through the promotion of responsible fatherhood. Headquartered in Germantown, Maryland, United States, its mission is to improve the well-being of children by increasing the proportion of children with involved, responsible, and committed fathers. NFI was founded on March 7, 1994 by Don Eberly, a civil society scholar.[1][2][3].
NFI coordinates the Senate and Congressional Task Forces on Responsible Fatherhood. Its three-fold mission is to educate and inspire all Americans, equip organizations and fathers in six different sectors, and engage all sectors of society around this issue. The six target sectors are work-family balance, military, faith, corrections, community-based organizations, and healthcare. The organization also produces and disseminates a national public service advertising campaign, in partnership with the Ad Council. The campaign includes print, television, radio, Internet, and outdoor ads.[4]
In 2004, there was a small amount of controversy in response to NFI-produced bus stop advertisements, which commentators suggested implied that African American men were not good fathers.[5][6][7]